Aaron is a digital businessman, with local insight and business acumen to embarked on his new mission. Passionate about digital advertising and marketing, with 10 years of digital communication experiences from multinational clients on large scale digital and integrated projects.

Passive observer of digital and social media trends in China, with good understanding on Fashion category and Chinese consumers’ digital behavior. Enjoy participating and speaking at industry and campus activity on anything about digital e-commerce & social media.

Specialties: - Integrated Digital Campaign Planning, Activation and Management
- Digital Communication Strategy
- Social Media Community Engagement Planning
- Digital Media Strategy and Planning
- E-commerce Strategy and Planning
- Social Business Strategy
- Mobile Marketing Experience Planning and Digital Solution
- Digital & Social Workshop and Training