骑上我心爱的联邦快递盒,放飞对礼物的想象

企业项目已上线2019-11举报524

骑上我心爱的联邦快递盒,放飞对礼物的想象

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每天,联邦快递在世界各地运送数以百万计的包裹,但联邦快递不仅为大家输送真实的货物,更为顾客带来许多想象

11月5日,联邦快递上线一支视频广告《Gift Box(礼物盒)》,通过刻画一位小女孩的想象世界,凸显联邦快递对每一份包裹的重视。

广告中,小女孩收到了一个飞船的遥控玩具,但她似乎并不满足。于是她拿起屋里的快递盒,造了一艘属于自己的“飞船”,并在家里肆意遨游。然而,妈妈的出现把观众拉回现实,原来这只是小女孩的想象,她正坐在快递盒里天马行空呢。

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Credits

Advertising Agency: BBDO, New York, USA
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
EVP, Executive Creative Director: Greg Ketchum
EVP, Executive Creative Director: Tom Godici
SVP, Senior Creative Director: Greg Gerstner
VP, Creative Director: Banks Noel
VP, Senior Creative Director: Eric Goldstein
VP, Creative Director: Fred Kovey
Project Manager: Natalie Taylor
EVP, Director of Integrated Production: David Rolfe
VP, Group Executive Producer: Alex Gianni
Senior Producer: Melanie Cornish
Executive Music Producer: Melissa Chester
VP, Business Affairs: Kathy Bannon
EVP, Senior Account Director: Josh Steinman
VP, Account Director: Cailin Gibbons
Account Manager: Taylor Baird
Account Executive: Christian Martinez
Production Company: Biscuit
Director: Noam Murro
Partner/Managing Director: Shawn Lacy
Executive Producer: Jeff McDougall
Heads of Production: Rachel Glaub, Mercedes Allen-Sarria
Unit Production Manager: Jay Veal
Production Supervisor: Jen Berry
Director of Photography: Rodrigo Prieto
Production Designer: Brock Houghton
Editor: Work Editorial
Executive Producer: Erica Thompson
Producer: Chris Delarenal
Editor: Rich Orrick
Cutting Assistant: Audrey Weiner
Telecine: Color Collective
Telecine Artist: Alex Bickel
Producer: Claudia Guevara
Conform/Finishing/Visual Effects: Blacksmith
VFX Supervisor: Eliza Randall
2D Lead/Compositor: Jamie Scott
Compositors: Jacob Coy, Meggen Burdick, Jacob Slutsky, Yebin Ahn
CG Artists: Olivier Varteressian, Tuna Unalan, Rick Walia, Vitaliy Burov
Executive Producer: Charlotte Arnold
VFX Producer: Tina Chen
Music: Beacon Street Studios
Composers: Andrew Feltenstein, John Nau
Producer: Leslie DiLullo
Mix: Sound Lounge
Engineers: Tom Jucarone, Peter Holcomb
Producer: Becca Falborn

FedEx 联邦快递

BBDO 天联广告 美国

 

骑上我心爱的联邦快递盒,放飞对礼物的想象

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