职位描述 Job Description
Overview of this position:
We offer you a seat in the rocket called ‘Inspire’. This position is for a self-driven, motivated and ambitious planner who plays an important role in Inspire’s most important media planning team. He/she supports the team lead to ensure quality media strategy delivery and in turn grows him/herself and shares the growth of this innovative integrated agency.
Key responsibility:
Understand market, business, consumer and media through market research and intelligence.
Analyze consumer insight and behavior patterns.
Support media planning lead to develop media strategy and proposal with team.
Participate media idea brainstorming and contribute.
Work with creative team to realize media ideas and prepare proposals.
Work with brand planning team to contribute to integrated strategy from media planning’s standpoint.
Keep regular communication, maintain a good relationship with key media partners and hold most up-to-date knowledge of media format, content trend, technology and solutions.
Qualifications:
Bachelor degree or above
2+ years related experience
Proficiency in media planning tools e.g. CNRS, iresearch
Proficiency in workings tool e.g. office PPT, Excel
Proficiency in verbal and written bilingual communication skills
Good inter personal communication skills
Consumer goods experience preferred
Good presentation skills is a plus
Good content sense is a plus
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