职位描述 Job Description
Purpose of role
Our Client Partner leads a world-class client service capability across a portfolio of accounts. He/she is the ultimate business expert for our clients, and the studio, building and cultivating relationships, while enabling our teams to deliver the best work imaginable. As the title suggests, the Client Partner is the wingman (or woman!) to their clients, helping to ensure that together, we deliver progressive, impactful and ambitious work. Ultimately, when the client is not in the room, the client partner represents them in every way.
This role is responsible for the recruitment, performance and retention of their team ensuring that this group are effective and engaged.
Finally, the Client Partner also sits as part of the leadership team in Shanghai, working to steer and shape the future of our business. They represent both our clients and the client service team in decisions made about the studio. Here, we get to design the place we want to work and cultivate the type of work we want to do and Client Partners play a key role in how we make this happen.
In a nutshell
The Client Partner role is a strategic leader across a range of clients. As the ultimate client custodian the Client Partner is responsible for successfully maintaining and growing a large client portfolio by identifying and creating opportunities to add value to clients business and to AKQA. The Client Partner is a trusted advisor and partner at the highest level, a brand custodian and champion and entrepreneur that drives results for all parties.
What success looks like
· Effectively balances client and AKQA demands for on-time and on-budget delivery.
· Ensures effective pricing strategy while maintaining overall client profitability targets at all times.
· Highlights team operational issues in relation to overall client profitability.
· Successfully negotiates with client procurement team. Supports negotiations on rate cards with clients as well as retainers and financial structure of an account.
· Consistently creates solid revenue forecasts, with accurate representation of committed vs. upside/downside revenue.
· Makes a positive contribution to the leadership team and wider studio family, receiving positive feedback from team members.
· Creates an environment of high performance and high engagement across the client service team.
· Contributes to the cultivation and maintenance across the studio of a fearless environment that encourages risk/bravery where it is ok to fail.
· Successfully grows long-term, trusted relationships with senior level clients, consistently demonstrating an ability to identify new business opportunities.
Responsibilities
· Is a key designer and leader of the strategic account planning process.
· Leads and manages their client service team, providing frequent feedback and acknowledgement as well as conducting regular performance reviews.
· Ensures client satisfaction as measured by positive client feedback and a positive NPS across all accounts.
· Plays a key role in new business activity.
· Develops and maintains a deep knowledge of clients’ business and the category/competition.
Qualifications and experience
· 10+ years’ experience in client service or related discipline.
· Proven experience in digital, technology, design or comparable organisation.
· Formal qualifications in Management, Business or a related field advantageous.
· Bilingual proficiency (English and Mandarin) preferred.
· Local insight, understanding and appreciation a must.
· Able to work under pressure and to tight deadlines.
· Exceptional written and verbal communication skills. Articulate and confident presenter.
· Demonstrated capability leading complex conversations.
· Extensive team management and leadership experience.
About AKQA
AKQA is ideas-led agency and we work with the world’s leading consumer brands.
We have studios in 23 cities around the world including in London, Amsterdam, New York, Melbourne, Tokyo and Shanghai and are one of the world’s most rewarded creative agencies. In 2018 AKQA was placed in Gartner’s ‘Magic Quadrant’ for the combination of the completeness of our vision and our ability to execute upon it. We have been named AdWeek Digital Agency of the Year and Fast Company’s Top 50 World’s Most Innovative Companies.
Our people are core to the work we produce for our clients and contribute to a culture which fosters innovation, service, quality and thought in everything we do. We reward them by providing an inspirational working environment, opportunities to move between departments and international offices, competitive remuneration and an industry leading training and development programme - AKQA Academy.
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