职位描述 Job Description
职位
初级创意文案
上海办公室
寄语
作为太空旅行者，我们正在寻找年轻的血液与我们一起发光，让我们发现你精彩的故事。
我们正在寻找一位热情的，无畏寻找新的视野和尝试新事物。
欢迎我们来参观我们的船，放下备忘录或者给我们一个你自己的视频。我们很想听到你的消息！
公司背景：
Drcom是一个集开发、创造和生命科学机构，帮助跨国企业客户提供高端通信解决方案（主要是医药，医疗设备、营养、化妆品）。
我们的主要业务是整合营销，但我们是特色是从事数字产品，数据分析和见解生成。
我们帮助公司改善他们的沟通策略，创造更强有力的活动，内容和数字营销。
职责概要
•汇报给创意总监，负责广告和直接营销方案的所有数字媒体提供创意概念。
•作为创意的一部分，与客户经理和医疗团队合作，更好地理解项目目标和寻找机会，提炼核心传播信息，整合新的创意方向，确定一个活动内容，标语的声调等 。
责任
•创造优秀的内容（文章，视频脚本，标语等），丰富我们的创意和打动我们的客户。
•将客户的需求、战略方向和科学内容转化成具有创造性和强大的信息，用你的天赋来表达数字通信的未来。
•利用你独特的个性，为不同的客户建立真正独特的开发。
•创造符合规定的内容（包括药物）和遵守国家的法律约束，医疗的具体规定和广告实践，尊重版权代码。
•确保传递的内容和品牌的一致性。
•执行广泛的通信解决方案（社交媒体、网站、互动销售工具、打印、视频等）。
•向客户提交解决方案。
•不断学习/研究/更新新的趋势，并有助于与团队分享知识。
效益
•发现并尝试最新的技术（VR，AR，移动应用程序…）
•在国际化的专业环境中工作，多文化，多个全球品牌。
•练习你的英语听说读写技能（上海话、广东话、法语、西班牙语、葡萄牙语和阿拉伯语）
•与经验丰富的专业人士学习，包括一个TEDx演讲者，渴望指导自己的创作技巧，团队，战略和营销思维，生命科学的理解，也是个人成长。
•友好、幽默、年轻、有很好的团队合作精神。
•医疗保险，比本地公司多一点假期，绩效考核后的年终奖励。
•初级工资，根据候选人的个人资料进行讨论。
所需的技能
•专业背景和文案经验。
•在内部讨论中，可以轻松地进行英语交流，尽管汉语是主要的语言。
•强大的微软Word和PowerPoint技能。PS图象处理软件将是加分。
•具备与创意总监和战略总监合作的能力。
•了解品牌。
•在项目执行、从概念到生产、品牌指导、多媒体、数字或书面的基础上跟进项目执行的能力。
所需条件
•喜欢写文字，但不仅能写给自己，也能为别人写。
•创新和进步。你与众不同，我们也一样。
•热情、精力充沛、积极主动、灵活的态度
•良好的人际关系和沟通技巧
•相关领域的学士学位
申请该职位，请将您的简历和组合victoria.zuo@drcomgroup.com以及jamal.ouazzani@drcomgroup.com
Job Description
Junior Creative Copywriter
Shanghai office
Summary
As space travellers, we are looking for young stars to rise and shine with us. Let us discover your amazing stories.
We are looking for an enthusiastic copywriter who is not afraid to search for new horizons and try new things.
Contact us to come visit our ship, drop a memo or beam us a video of yourself. We’d love to hear about you!
Company background:
DrCom is a fully integrated agency, developing, creating and delivering high-end communication solutions to multinational clients in life science (mainly pharmaceutical, but also medical device, nutrition, cosmetics).
We act on the whole spectrum of multichannel marketing, but we are specialized in digital products, which allow data analysis and insights generation.
We help companies to improve their communication strategy, to create stronger campaigns, contents and digital initiatives.
Job description Summary
The Junior Copywriter reports to the Creative Director and is responsible for providing copy and creative concepts for advertising and direct marketing programs across all digital mediums.
He takes part in brainstorms with the Creative, Strategy, Account and Medical team, to better understand project objectives and look for opportunities to refine core communication messages, integrate new creative directions, define the tone of voice of a campaign, compose slogans, etc.
Responsibilities
· Generate the outstanding words (articles, video scripts, slogans, etc.) that populate our campaigns and blow our client’s mind.
· Transform the clients’ requirements, strategic direction and scientific content into inventive and powerful messages, using your talent to voice out the future of digital communication
· Use your unique personality to build truly unique end-to-end copy development for multiple client assignments, prioritizing writing efforts.
· Write truthful content (including medically) and comply with the country’s legal constrains, healthcare specific regulations and codes of advertising practice such as not overpromising or respecting copyrights.
· Ensure brand consistency in matters of tone and message delivered across client’s initiatives
· Perform in a broad spectrum of communication solutions (social media, websites, interactive sales tools, print, video, etc.).
· Present copy treatment intentions to clients
· Constantly learn/research/update new trends and contribute to share knowledge with the team.
Benefits
· Discover and try the latest technologies (VR, AR, mobile app…)
· Work in an international professional environment, with multiple cultures, for multiple global brands.
· Practice your English speaking, listening and reading skills (Shanghainese, Cantonese, French, Spanish, Portuguese and Arabic too if you want)
· Learn from experienced and dedicated leaders, including a TEDx speaker, eager to guide the team in their creative skills, strategic and marketing thinking, life sciences understanding, but also personal growth.
· Friendly, humorous, young and strong team work.
· Medical Insurance, a bit more holidays than local companies, end of the year incentive after performance review.
· Junior level salary, to be discussed according to candidate’s profile.
Required skills
· Background and experience in copywriting, of course.
· Comfortable in English communication for internal discussions, although Chinese will be the main execution language.
· Strong Microsoft Word and PowerPoint skills. Photoshop will be an obvious plus.
· The ability to come up with highly engaging communications in partnership with the Creative Director and Strategy Director. Our ship runs only with teamwork.
· Understanding of branding.
· Ability to follow-up on a project execution, from concept through production, within brand guidelines, in multiple media, digital or paper based.
Desired profile
· Loves playing with words and has been frequently updating blogs, writing novels, poems, etc.
· Innovative and progressive. You’re different, so are we.
· Passionate, energetic, pro-active and flexible attitude
· Good interpersonal and communication skills
· Bachelor’s degree in a relevant field
To apply for this position, please send your resume and portfolio to victoria.zuo@drcomgroup.com as well as jamal.ouazzani@drcomgroup.com
