职位描述 Job Description
For FMCG Client
WHAT ARE THE DIGITAL ACCOUNT DIRECTOR‘s RESPONSIBILITIES?
Ø Understanding of business and industry, identifying issues, providing sound marketing direction and solutions;
Ø Participates in creative briefing and review of advertising concepts;
Ø Prepares timing plans and ensures team’s project delivery to timing;
Ø Ability to manage several projects at once and with keen attention to details and process;
Ø Manages the approval process (agreed presence of key clients at different stages of the creative and production process);
Ø Ensures client sign off on every stage of production;
Ø Manages financial control of creative projects;
Ø Leadership in brainstorming and meetings, with the ability to communicate and present confidently as well as collaborate with internal and external stakeholders.
WHO ARE YOU?
Ø University Degree, major in public relations, marketing, advertising, communication is preferred, but not must;
Ø Previous 4 year relevant working experience within digital, social media;
Ø In-depth experience and knowledge of the Chinese digital ecosystem
Ø Had social media working experience, worked on WeChat, BBS communication before, familiar with social media industry and environment, including social media trend, main social media platforms, social media language, KOL….;
Ø Good written and verbal communications skills;
Ø Team player; multi-tasking flair;
Ø Excel in a fast paced environment and meet deadlines on time;
Ø Highly self-motivated, self-starter and able to work under pressure;
Ø Excellent computer sills, able to use Word, Excel, PowerPoint efficiently;
Proficiency in Mandarin, English, both spoken & written
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