来源:之外创意
在英国,每周有84位男性自杀
这一惊人的数字
成为Adam&Eve的创意来源
他们为公益活动
The Campaign Against Living Miserably (CALM)
做了84座逼真的人形雕塑,放在英国电视台itv楼顶
每一个雕塑人物,都代表一段真实的自杀经历
雕塑由美国艺术家Mark Jenkins制作
在活动官网上
也可以同步浏览这84个人的故事
在另一条视频中
这些故事通过自杀者亲属讲出
提醒人们还需要关注
自杀给家庭带来的影响
引发关注只是第一步
整个campaign还通过官网募捐
为那些有严重精神困扰的英国男性
以及自杀人群的亲属
提供自助式治疗
虽然总是看起来很炸
但创意不是表演
每一个优秀的创意都尝试在解决问题
谨记。共勉
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