日本相模铁道一镜到底广告,50人演绎一对父女的12年成长轨迹

举报 2023-03

《父与女的风景》

日本相模铁道株式会社为了纪念3月18号全新轨道交通线路“相铁·东急直通线”的正式通车,在3月15日在线上发布短片《父与女的风景》,短片由小田切让和山崎天出演,以地铁车厢为背景,采用了一镜到底的创意形式,展现一对父女12年的成长轨迹。

在短片的开头,父亲说:“一起走吧”,女儿说:“好远啊”,父亲说:“一眨眼就到了”

随着列车的开动,仿佛时间也跟着流转,地铁见证了12年来父亲与女儿共同度过的童年、青春期、叛逆期,一直到她长大。


在短片的结尾,父亲说:“东京好远啊”,女儿说:“一眨眼就到了”,父亲说:“路上小心”。说完后,父亲独自下车,留下女儿继续前往东京。通过这一个简单的剧情细节,表达父亲与女儿相伴十二年后的离别,也传递出新的地铁路线可以直达东京的信息。


正片上线后,日本相模铁道株式会社同步发布了一条幕后花絮短片,展现短片整个拍摄过程。短片没有使用CG特效,而是邀请了50个真人出演不同年龄段的父女形象全部由真人扮演,通过利用控制时间差和灯光实现交错表演,完成一镜到底的创意,据悉为完成此次短片,整个剧组人数超过200人。

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