Smaht Pahk
近日，现代汽车邀请了著名演员克里斯·埃文斯 (Chris Evans)，约翰·卡拉辛斯基 (John Krasinski)，瑞秋·德拉彻 (Rachel Dratch) 和NFL球星大卫·欧提兹 (David Ortiz) 共同推出了一支广告片。该广告指在突出全新一代索纳塔的远程智能泊车辅助系统，几位明星用口音颇重的波士顿口音把智能停车功能Smart Park变成了“Smaht Pahk”，而现代汽车的经典Slogan“Better Drives Us”也变成了“Bettah Drives Us”，诙谐又有趣。
克里斯和瑞秋站在街道旁，正聊着天时，约翰驱车出现。
他将车停到路中央并下了车，并给二人炫耀了下他的新款索纳塔的无人驾驶停车功能。
功能强大到球星大卫·欧提兹也好奇地打开了窗户。
Talent Credits：
Barney Goldberg - Executive Creative Director:
Jeff Bossin - Group Creative Director
Ryan Scott - Group Creative Director
Chris Dyer - Art Director
Eddie Babaian - Copywriter
Sean Gilpin - Managing Director, Brand Management
Mike Braue - Group Brand Director
Bryan DiBiagio - Brand Director
Christy Butler - Brand Manager
Brian Bittker - Director of Product Information
Charlie Ashby - Product Information Specialist
Zach Reusing - Strategy Director
Nicolette Spencer - Head of Production
Melissa Moore - Senior Content Producer
Devondra Dominguez - Content Producer
Ben Gogley - Head of HMA Media
2021LIATV/Cinema | CopywritingSilver
2021LIATV/Cinema | AutomotiveBronze
2020NYF Advertising AwardsFilm Craft | CastingGold
2020NYF Advertising AwardsFilm Craft | Script/CopywritingSilver- 2020NYF Advertising AwardsFilm Craft | Best Use of HumorGold
2020NYF Advertising AwardsFilm | Best Use | Made for TV & CinemaFinalist- 2020NYF Advertising AwardsFilm | Products & Services | AutomotiveFinalist
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