职位描述 Job Description
Work Scope工作范围:
Client’s social media platform operation (working with internal design team)
- Content development for weibo/wechat
- Plan and execute digital / social media campaigns and activities in line with the brand integrated communication plan
- Manage official brand WeChat / Weibo accounts, with resources for digital content development including copy, image, video
Main Expectation 职位期望:
- At least 2 year agency working experience
- Experience of H5, WeChat mini-program, campaign site design and production
- Experience in the execution of projects in digital media buying (especially WeChat, Weibo and luxury vertical sites), Social CRM, E-commerce, SEO/SEM
- Stay updated on social media trends and build relationships with key influencers and community contacts, especially rising platforms like Red, Douyin, VUE, etc.
- Interested in luxury brands
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