因疫情形势,2020年戛纳国际创意节宣布取消

译文2020-04-03举报5

因疫情形势,2020年戛纳国际创意节宣布取消

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刚刚,戛纳国际创意节官方发布声明,考虑到严峻的疫情形势,原本推迟至10月26日-30日举办的戛纳国际创意节和创意奖正式宣布取消!2020年不再举办戛纳国际创意节,下一次举办的时间暂定于2021年6月21日-25日。

因疫情形势,2020年戛纳国际创意节宣布取消!
戛纳国际创意节赛事官网

戛纳国际创意节官方通过官网和Twitter @Cannes_Lions 等媒体渠道发布取消的消息,表示:“考虑到当前新冠疫情对世界范围内广告行业的持续影响,我们不得不做出这个艰难的决定,取消2020年的戛纳国际创意节和创意奖。”

因疫情形势,2020年戛纳国际创意节宣布取消!
戛纳狮官网宣布取消2020赛事

因疫情形势,2020年戛纳国际创意节宣布取消!
戛纳狮官方推特@Cannes_Lions宣布取消2020赛事

以下是2020年戛纳国际创意节取消赛事的官方声明:

戛纳国际创意节2020宣布取消
2020年将不再举办创意节和创意奖

2020年4月3

戛纳国际创意节今天宣布,原本计划推迟至今年10月份举办的一年一度的创意节不再举办。下一次举办创意节的时间暂定于2021年6月21日-25日。

随着新冠疫情的发展,全世界范围内的消费者、创意人以及媒体行业受到持续影响,我们越来越明白,客户的重点已经转移到保护人们、为消费者提供最迫切的必需品,以及聚焦于保护公司、社会和经济上来。

因此,在同我们的合作伙伴和客户深入协商后,我们做出了这个艰难的决定。这也反映了当前世界面临的前所未有的社会、健康和经济的挑战。另外,我们也迫切希望尽快为我们的合作伙伴和客户消除关于奖项和赛事的任何不确定性。

戛纳国际创意节主席菲利普·托马斯(Philip Thomas)评论道:“戛纳国际创意节的核心一直是关于创意和奖项的。我们意识到,创意团体目前还面临着其他挑战,他们根本无法提出可以树立标杆的工作。营销和创意行业和其他许多行业一样,目前也处于混乱之中,所以我们决定取消今年的创意赛事,以做出微薄的贡献。我们已经尽可能早地做出决定,以让整个行业对形势有一个全面的了解,这就是我们今天宣布这一举措的原因。”

戛纳国际创意节董事总经理西蒙·库克(Simon Cook)补充说:“我们都期待着一个更加积极的时代——现在,戛纳国际创意节将继续把全球创意团体聚集在一起,为我们提供灵感。最近我们征集来自世界各地鼓舞人心的创意故事,目前已经得到了数百个创意团体的支持,显示了他们在这场危机中的进展。我们坚信,戛纳国际创意奖将会继续为这些创意团体提供应得的价值认可,我们期待着在2021年成功庆祝和表彰他们,到那时世界将会回归美好和稳定,而我们的奖项将会给予这些人应有的关注。”


Cannes Lions 2020 Cancelled
The Festival and Awards will not take place in 2020

3 April 2020

Cannes Lions announces today that the annual Festival of Creativity will not take place in October as previously planned. The next edition of the Festival will run June 21-25, 2021.

As the impact from COVID-19 continues to be felt across the world on consumers and our customers across the marketing, creative and media industries, it has become clear to us our customers’ priorities have shifted to the need to protect people, to serve consumers with essential items and to focus on preserving companies, society and economies.

Our difficult decision follows in-depth consultations with our partners and customers and reflects the unprecedented societal, health and economic challenges currently facing the world, as well as our desire to remove any uncertainty about the running of the awards and event for our partners and customers.

Philip Thomas, Chairman, Cannes Lions, commented: “Cannes Lions at its core has always been about creativity and the Lions. We realise that the creative community has other challenges to face, and simply isn’t in a position to put forward the work that will set the benchmark. The marketing and creative industries, in common with so many others, are currently in turmoil, and it’s clear that we can play our small part by removing all speculation about the Festival this year. We have tried to make our decisions as early as possible to give the industry total clarity on the situation, and that is why we are announcing this move today.”

Simon Cook, Managing Director, Cannes Lions, added: “We all look ahead to a more positive time – right now, Cannes Lions will continue to bring the global creative community together and provide inspiration where we can find it. Our recent call for inspirational creative stories from around the world has already garnered hundreds of accounts of our community uniting and showing progress in this crisis. We believe firmly that the Lions continue to offer valuable recognition to that community and we look forward to celebrating and honouring the work in 2021, when the world will hopefully feel more stable, and our community can give their work the focus it deserves.”


更多内容请关注戛纳国际创意节官方网站:https://www.canneslions.com/

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因疫情形势,2020年戛纳国际创意节宣布取消

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