2026 The 9th SHIAF Awards Category Guide | AI Marketing Category
2026 The 9th SHIAF Awards is now officially open for entries. This year's awards feature 9 major categories and 98 sub-tracks, including Brand Campaign, Design, Production, Creativity, Marketing, Social Responsibility, New Business, AI Marketing, and Overseas & International.
This year's SHIAF Awards introduces featured tracks including AI Marketing and Overseas & International categories. Eligible submissions must be cases executed between January 1, 2025 and July 1, 2026. The organizing committee will provide detailed guidelines for each track in the upcoming sessions.
H.AI Marketing CategoryThe AI Marketing Category focuses on AI and marketing tech innovation, including AIGC Creative, AI Intelligent Marketing, GEO Marketing and AI Agent Marketing. Driven by AI, it realizes creative generation, precise reach, intelligent operation and automated decision, showing the application and value of cutting-edge technology in brand marketing.
H-1.AIGC Creative
Create copy, images, videos and creative content with generative AI, highlighting AI-driven original expression and visual innovation.
H-2.AI Intelligent Marketing
Intelligent marketing system based on AI algorithms, big data and tools to achieve precise delivery and automated operation.
H-3.GEO Marketing
Enable brands to be prioritized and recommended in AI tool responses, accurately reach high-intent users who take the initiative to ask questions, and achieve low-cost customer acquisition and high-efficiency conversion.
H-4.AI Agent Marketing
Innovative application with AI Agent as the core to realize autonomous interaction, intelligent service and automated marketing.
H-5. AI Comic Drama
A content form centered on AI generation and AI editing, integrating comic panels, dynamic visuals and narrative storytelling. It is lightweight, highly spreadable and story-driven, widely used in brand storytelling, product placement, emotional marketing and social media communication.
*Disclosure on the Use of Artificial Intelligence
Participants shall voluntarily declare whether artificial intelligence (Al) technology has been used inthe creation of their entries. Where necessary, they shall also specify the specific application methodsand scope of Al use.
This requirement aims to enhance event transparency, enable the jury to obtain complete backgroundinformation of all works, and ensure impartial adjudication.
The event upholds the authenticity and originality of creation, emphasizine the core leading role ofhuman creativity and intelligence. Al shall only be positioned as an auxillary tool, and all award-winningworks must be fundamentally based on human creativity and decision-making capability.
Meanwhile, all Al applications must strictly abide by ethical norms and comply with the principles of ruleof law, fairness, data privacy and other relevant regulations. Participants shall acknowledge and fullyfulfill the obligation to disclose Al usage. AI shall not be allowed to replace the identity of human creatorsor dominate creative conception.
Contact us
Official Enterprise WeChat
Email：shiaf@shaa.org.cn
Official Website：https://shiaf.com.cn/
Entry System：https://shiaf.com.cn/entry/
转载请在文章开头和结尾显眼处标注：作者、出处和链接。不按规范转载侵权必究。
未经授权严禁转载，授权事宜请联系作者本人，侵权必究。
本文禁止转载，侵权必究。
授权事宜请至数英微信公众号(ID: digitaling) 后台授权，侵权必究。
评论
评论
推荐评论
暂无评论哦，快来评论一下吧！
全部评论（0条）