2026 The 9th SHIAF Awards Category Guide | Social Responsibility Category
2026 The 9th SHIAF Awards is now officially open for entries. This year's awards feature 9 major categories and 97 sub-tracks, including Brand Campaign, Design, Production, Creativity, Marketing, Social Responsibility, New Business, AI Marketing, and Overseas & International.
This year's SHIAF Awards introduces featured tracks including AI Marketing and Overseas & International categories. Eligible submissions must be cases executed between January 1, 2025 and July 1, 2026. The organizing committee will provide detailed guidelines for each track in the upcoming sessions.
F.Social Responsibility Category
The Social Responsibility Category focuses on public welfare and positive value communication, including video advertising, events, integrated marketing, ecological protection, social value, humanistic care, cultural confidence, rural revitalization and corporate ESG. It advocates using creativity and marketing to spread positive energy and demonstrate brand responsibility.
F-1.Video Advertising
Advertising works that convey public welfare concepts, social responsibility and positive values through video.
F-2. Event & Campaign
Online and offline activities, communication campaigns and social advocacy around public welfare themes.
F-3. Integrated Marketing
Integrated solutions to systematically promote public welfare communication and social responsibility.
F-4.Ecological Protection
Public welfare creativity and practice focusing on environmental protection, ecology and low-carbon development.
F-5.Social Value
Creative projects aiming to create public benefits and promote positive social progress.
F-6.Humanistic Care
Public welfare expression focusing on vulnerable groups, people's livelihood and human warmth.
F-7. Cultural Confidence
Works inheriting local culture, national spirit and showing cultural confidence.
F-8.Rural Revitalization
Public welfare marketing and practice serving rural development and rural revitalization.
F-9. Corporate ESG
Corporat environmental, social and governance practices and sustainable development cases.
F-10.Others
Works with positive social significance not included in the above categories.
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Entry System：https://shiaf.com.cn/entry/
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