已经 10 年没有为自己做过广告的新闻媒体《纽约时报》在 2017 奥斯卡颁奖典礼上现身，30 秒广告以纯文字形式呈现，不带一点杂质。
其实，「真相难寻」是创意代理公司 Droga5 为《纽约时报》制作的一系列广告，并且它们在 2017 戛纳国际创意节上还逐一收获了电影类及影视制作类等多座金狮。接下来，就让三位记者为你报道真相。
纽约时报「真相难寻」系列广告之 Bryan Denton 篇
The New York Times - The Truth Is Hard to Find: Bryan Denton
纽约时报「真相难寻」系列广告之 Tyler Hicks 篇
The New York Times - The Truth Is Hard to Find: Tyler Hicks
纽约时报「真相难寻」系列广告之 Daniel Berehulak 篇
The New York Times - The Truth Is Hard to Find: Daniel Berehulak
真相难寻，但却值得追寻
2018Cannes LionsCreative Effectiveness | Single Country Creative EffectivenessBronze
2018D&AD AwardsFilm Advertising Crafts | Editing for Film AdvertisingWood Pencil- 2018D&AD AwardsArt Direction | Art Direction for Film AdvertisingWood Pencil
- 2018D&AD AwardsFilm Advertising | TV Commercial CampaignsWood Pencil
2018The One ShowFilm | Television / Long Form - SingleGold Pencil- 2018The One ShowCross-Platform | Integrated BrandingGold Pencil
- 2018The One ShowMoving Image Craft | Craft - Editing / CampaignGold Pencil
- 2018The One ShowFilm | Under 100K BudgetGold Pencil
- 2018The One ShowFilm | Online Films & Video / Long Form - CampaignGold Pencil
- 2018The One ShowFilm | Online Films & Video / Long Form - SingleGold Pencil
2018The Webby AwardsAdvertising & Media | Best Viral PR Campaign People’s Voice Winner
2017Cannes LionsFilm | Media & PublicationsGold- 2017Cannes LionsFilm Craft | EditingGold
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