职位描述 Job Description
JD:
- Provide the creative teams with brand and consumer insights
- Inspire and help creatives to have a better understanding of consumers
- Write inspiring briefs and oversee the creative development process
- Think creatively, and facilitate creative thinking in others
- Bring consumer insight and research interpretation to communication planning
- Identify the audience for a campaign and the optimum method of communication
- Monitor cultural and social trends and their impact on consumer’ attitudes, behavior, and perceptions
- Identify the role for different forms of engagement in solving business problems
- Recommend and commission research to inform the campaign strategy and develop clients’ advertising and marketing plans
Requirements:
- Good Communication&interpersonal skill
- Good oral/written English
- Eye on beauty
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