Digital Media Director

50K+
上海 徐汇区
经验10年以上
全职
发布于 2019-09-16

Digital Media Director

扫描,分享朋友圈

职位描述 Job Description

Key responsibilities:

1. Lead and build a foundational media strategy and buying team within a Creative agency, serving digital media needs of all current and potential MRM and McCann clients;

2.Drive business development to grow media business from existing and new clients;

3.Manage media planning, influencer and media account management relationship teams, instruct and give guidance to junior media staff;

4.Participate in joint agency pitches, either as an integrated offering or as a separate media offer.

Requirements:

1. 8-10 years experience in a media agency, focused on the digital portion of the business, ideally as a digital account director or a planner;

2.Thorough understanding of the Chinese digital media landscape, both within the context of owned, paid and earned media;

3.Strongly client facing with the ability to recommend strategic solutions, focused on helping clients maximize performance via media;

4.Strong analytical skills, with the ability to interpret media data performance matrix and provide recommendations;

5.A new business acumen,  good hunting skills, strong market connections and has the ability to close deals;

6.Good media supplier network, entrepreneurial and able to negotiate deals with 3rd party suppliers that deliver the best deal for the clients.

McCann 麦肯 上海

McCann 麦肯 上海

上海 卢湾区

淮海中路1045号淮海国际广场25楼

行业:营销咨询

规模:201-500人

官网:http://mccann.com/