品牌总监 Brand Director

职位描述 Job Description

Welcome to the very exciting world of womens’fashion!

We are a newly started enterprise focusing on satisfying the lifestyle needs of pregnant ladies.

Join a young and dynamic multinational team and contribute in delivering amazing product, experience, and service to every modern mom-to-be.

Job Responsibilities:

- you will be responsible for overseeing the brand, as well as delivering growth in the fast growing segment of maternity lifestyle

- Be the brand ambassador and protector of the Slogan: you always

1. Promoting the brand and raising its popularity to increase the sales of the company's products. Control, maintain and update the brand image.

2. Determine strong communication strategies and plans based on market and consumer opinions, including market trends, customer profiles, key information, etc.

3. Cooperate with media organizations to provide marketing management for the development of media policies in order to achieve maximum benefits.

4. Manage and maintain the media budget and implement it as planned.

5. Formulate and implement a comprehensive and innovative digital marketing strategy.

6. Build and manage your team to execute the plan, monitor success, make data driven choices and connect and engage with the leadership team of Zi

Job Qualifications:

- Bachelor's degree in Marketing or a business related discipline

- 5+ years of progressively responsible Brand marketing experience

- Knowledge of the local market and industry

- Experience in Fasion, Beauty, Lifestyle, Fast moving consumer goods industry, with an in-depth understanding of the consumer

- Ability to establish an independent view, effectively collaborate in decision-making and work in a team environment

- Strong passion to build brand and achieve business goals with high levels of energy and self motivation

- Strong written and verbal communication skills in English and good working knowledge on office system

- Be confident and knowledgeable of where the consumer shops and lives, on her mobile phone