Content Director 内容创意总监(Social)

50K+
上海 黄浦区
经验10年以上
全职
发布于 2019-07-25

职位描述 Job Description

Spark44 is a global full-service marketing communications organization, and a joint venture with Jaguar Land Rover.  With 18 offices in 16 countries, and just over 1,000 associates, we are responsible for all to ensure that all their communications are tailored to customers at every step of the journey – in short making brand experiences seamless. Our purpose is to spark the extraordinary – basically by ensuring we always stay curious. We never stop questioning. We believe in Big Lean Thinking – which manifests itself in an approach of ruthless creative efficiency worldwide.

Spark44 is committed to creating a diverse workplace and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability or age.

PRINCIPAL RESPONSIBILITIES:

·       Manage a high quality end to end content program in line with company best practice.

·       Familiar with the characteristics of different social media platforms and current social media content trends, have a macro understanding of the overall content of social media, and be able to develop content plans that meet the brand's milestones.

·       Familiar with the automotive industry environment, be able to develop an effective platform and content plan, quickly familiarize with and master brand tonality, and achieve customer-specified KPI.

·       Collaborate with the Account team to promote the content, and to create new and manage existing relationships.

·      Recruit, lead and develop team members to increase overall performance and scale of content operation in line with company content processes.


PERSON SPECIFICATION:

·      Strong knowledge of industry, over 7 years relevant working experience and able to confidently discuss relevant topics with industry expert.

·      Ability to develop and sustain close and deep relationships at all levels.

·      Strong customer insight exploration capability.

·      Develop, review and refine related content delivery procedure and timetable.

·      Capacity in copy editing.



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发布者
Spark44 上海

Spark44 上海

上海 黄浦区

局门路436号八号桥二期6号楼5楼6501室

行业:营销咨询

官网:http://spark44.com