Media Planning Manager / Media Planner 媒介策划经理/媒介策划

职位描述 Job Description

Overview of this position:
We offer you a seat in the rocket called ‘Inspire’. This position is for a self-driven, motivated and ambitious planner who plays an important role in Inspire’s most important media planning team. He/she supports the team lead to ensure quality media strategy delivery and in turn grows him/herself and shares the growth of this innovative integrated agency.

Key responsibility:

• Understand market, business, consumer and media through market research and intelligence.

• Analyze consumer insight and behavior patterns.

• Support media planning lead to develop media strategy and proposal with team.

• Participate media idea brainstorming and contribute.

• Work with creative team to realize media ideas and prepare proposals.

• Work with brand planning team to contribute to integrated strategy from media planning’s standpoint.

• Keep regular communication, maintain a good relationship with key media partners and hold most up-to-date knowledge of media format, content trend, technology and solutions.

Qualifications:

• Bachelor degree or above

• 2+ years related experience

• Proficiency in media planning tools e.g. CNRS, iresearch

• Proficiency in workings tool e.g. office PPT, Excel

• Proficiency in verbal and written bilingual communication skills

• Good inter personal communication skills

• Consumer goods experience preferred

• Good presentation skills is a plus

• Good content sense is a plus