Account Director 汽车组客户总监

25K-50K
上海 黄浦区
经验5-10年
全职
发布于 2019-01-08

职位描述 Job Description

Responsibilities

* Support client dependent on revenue size and project complexity.

* Exerts influence at all levels of Client/Agency organization—seen by Client/Agency as the daily team leader and strategic partner with key Client decision makers and Agency discipline team leaders.

* Puts Creativity That Works in action through development of sound strategy, lead briefing that inspires Creative and selling of brilliant creative work that delivers on long-term brand vision.

* Assure flawless execution of client projects, prioritize resources, and keep team and other groups informed of progress and changes.

* Create and develop annual account plans and participate in regular account reviews with related teams and account management.

* Team leader responsible for the growth and development of the account team.

* Understand the Client/Agency contract and account P&Ls & responsible for organic growth with existing Clients–merchandising FCB’s unique arsenal of proprietary tools and motivating the brand team to pursue innovative marketing strategies.

* Support senior team as required in new business development as required.

* Expand knowledge of additional software and new technologies as they develop, where applicable, and keep abreast with industry/category best practice.

 

Ideal Competency              

* 5+ years of account management, a minimum of 3 year in a 4A agency environment, with minimum 2 years of serving auto clients. Marketing inhouse experience in auto/new energy auto company will be also preferred.

* Proven success in branding and IMC communication, understanding and experience in digital integrated communication will be plus.

* Aggressive and fast learner for new industry and new products. Ability to translate the strategic idea and new approaching down to practice.

* Proven success in growing account and revenue generation

* Demonstrated strategic or consultative approach to account management

* Experience managing services and project related business

* Ability to drive projects individually, and to grow and lead a team.

* Excellent written and verbal communication skills and strong presentation skills in both Chinese and English.

* Sound financial management skills is preferred.


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发布者
FCB 博达大桥 上海

FCB 博达大桥 上海

上海 卢湾区

淮海中路1045号淮海国际广场20楼

行业:营销咨询

官网:http://www.fcb.com