职位描述 Job Description
If you are interested in pursuing job opportunities with Publicis.Sapient China, you may send your updated CV to nicole.liu@sapientnitro.com.
Overview
We’re looking for a candidate who has a strong Digital Media background, work as a key member in our media team and take two important roles in our company business.
CORE RESPONSIBILITIES
1. Professional Digital Media Planner
Serve a global top entertainment brand for their digital media investment in China mainland.
Media Plan: base on client brief work out digital media campaign proposal
Negotiation and Buying: responsible for project related media negotiation and buying order.
Project management: process and quality control for perfect project deliver
Project report: Periodicity project report and performance Optimization, post buy report
Other works: new business opportunity development, client relationship maintenance, Finance management, business pitch support
2. Performance Marketing Consultant
Responsible for global top sport brand China official site ecommerce business
Performance marketing support plan: connect with product launch calendar to work out channel support plan
Agency management and performance optimization suggestion: mobilize agencies to our client business target, Agency briefing and action review, performance optimization suggestion
New channel development :keep to develop marketing channel/partner to meet client needs of Branding/Performance marketing
Business analytics report: Periodicity report to find opportunity for traffic and sales growth
REQUIRED SKILLS/ EXPERIENCE
5-7 years of digital media planning experience in 4A company
Solid data analytics skills especially on application for Google analytics ,Omniture
Good understanding for digital marketing trends (especially on data solutions)
Critical thinking, good presentation skills
Business proficiency in English and Chinese
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