职位描述 Job Description
WHAT IS THIS ROLE?
As a Account Director, you will work alongside the local/global advertising and marketing teams of our key global client- a top FMCG brand. Lead integrated projects independently to produce world-class creative work.
This role is for a highly motivated, passionate individual who wants to deliver big campaigns that are out of the box and of international standard. Needs to be a strategic thinking with deep understanding of business issues and how to translate them into winning communication ideas.
WHAT ARE THE KEY RESPONSIBILITIES?
Understands client marketing and business objectives and develops high-level strategic plans.
Strong project management experience and a deep understanding and experienced on the production process. Able to work and lead senior creative teams and planners across the project
Good quality control and excellent communication/presentation skills
Able to independently develop project proposals with minimal supervision and able to pull together presentation decks for senior clients – working in with creative & planning team.
WHO ARE YOU?
To be successful in this role, you will either need to come in with the skills and experiences below, or be positioned to quickly master them:
Experience in traditional agencies and FMCG account management
At least 6-8 years of experience in account management and have experience managing a team as well as lead client relationship on particular projects.
Functional oversight across multiple disciplines including branding and positioning, creative production & delivery
High energy level, excellent listening skills and able to manage multiple tasks and initiatives simultaneously
Experienced in developing and testing brand positioning - familiar with working with planners and research houses to develop research guides
Experienced in implementing global marketing concepts at a local level and vice-versa
Excellent communication and presentation skills. Able to convince and influence others effectively
Bilingual in English and Mandarin (reading, writing and conversing) English is very important on this team as clients are mixed of Chinese and Expats.
Excellent strategic thinker
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