Digital Strategist

职位描述 Job Description

If you are interested in pursuing job opportunities with Publicis.Sapient, you may send your updated CV to jing.xu@publicis.sapient.com .

OVERVIEW

Digital Strategist is responsible for providing strategic and creative insight, direction, and actionable recommendations to clients for the purpose of informing marketing and creative strategic direction.

CORE RESPONSIBILITIES

• Client Immersion:  intimately understand (through secondary and primary research) our clients’ businesses.

• Develop innovative research designs specific to client challenges/objectives to fill knowledge gaps. 

• Coordinate quantitative and qualitative research projects and manage research suppliers.

• Provide ongoing updates to account teams of industry trends, issues, and best practices through editorials in the monthly newsletter.

• Support client presentations and business development efforts with strategic thinking, research and analysis.

• Assist in the development of creative briefs.

REQUIRED SKILLS/ EXPERIENCE

• Bachelor’s degree required

• 0-3 years professional level related experience in digital Agency

• Ability to conduct senior-level session and facilitate group discussions.

• Excellent communication skills required, with the ability to write succinctly, while still being engaging

• Self-motivated, team players looking to further their career in the field of statistical and marketing analysis

• Proficient in Excel and PowerPoint

•  Fluent in Mandarin and English