互动客户副总监 Digital Associate Account Director

职位描述 Job Description

Client: BMW China digital business

Report to:Business Director

The Digital Associate Account Director scope of work covers:

Client service: Maintaining client relationships; coordinate with client and internally to fulfill client’s requirement; initialize professional suggestion / proposals to help client improve the online communication performance.

Digital project management: Initialize the online and interactive marketing campaign ideas/strategy; internally project implementation planning and process control; coordinate internally with Creative and IT department to create the digital ideas for difference marketing campaign; coordinate with offline team or other 3^rd party to create integrated marketing communication concept and ideas; project implementation coordination and monitoring; project quality control; present proposal to client; cost estimate, cost control and payment monitoring; 3^rd party vendor management and evaluation.

Team management: Working together and manage junior account server colleagues, training and teaching them with professional account services/project management knowledge, skills, experience and attitude.

Digital Associate Account Director Candidate Requirement:

• At least 5 years agency digital account/project management experience; experienced in providing service for international clients in agency;

• With Internet Marketing background;

• Good English skills in both written and oral;

• Ability to handle complex online projects self-responsibly, pay attention to detail;

• Basic understanding of Internet, mobile marketing or other e-marketing channels and with proven Internet, eMarketing, Mobile Marketing and other new media project experience;

• Be good at team leading, schedule and resource planning;

• Good communication, presentation and interpersonal skills;

• With experience of video shooting;

• Automobile industry related experiences are preferred.

公司介绍：

北京天一国际广告有限公司（Interone），隶属于BBDO集团。我们以国际化团队，为国际及本土品牌服务，为中国市场提供创意整合营销方案。现在，我们拥有BMW、MINI、BOSCH、佳能、希尔顿酒店等知名客户。

我们可以提供线上线下、互联网、手机、客户关系管理等多方面服务，包括：

• 为品牌、产品提供整合性策略及创意服务；

• 跨媒体、多渠道的创意推广；

• 为客户提供整合营销顾问服务；

• 电子商务策略及执行。

Interone is an international advertising agency (BBDO Worldwide Group) developing highly creative communication solutions for the Chinese market. Interone stands for creative communication on an international level for local and international brands in China, our current clients include BMW, MINI, Bosch, Canon, Hilton etc.

Through-the-line (ATL, BTL, Internet, Mobile, CRM etc.) service portfolio of Interone includes:

• Integrated brand and product communication strategy and creative concepts;

• Cross-media and multi-channel creative services;

• Integrated marketing communication consultancy;

• Digital business solution strategy and execution.