职位描述 Job Description
KEYWORD:
ATL+IMC projects / FMCG
RESPONSIBILITIES
· Gather information on the customers’ annual business plan, marketing plan, work plan etc. at the beginning of the year in order to establish proposed work plan and value-proposition
· Write proposal – scope of work; Write briefs
· Lead and work with the production team to develop formal proposal to secure contracts for recurring works and new opportunities
· Establish master plan to identify timeline and resource requirements for all secured contracts
· Supervise account executive and production team project completion (budget, deadlines, human and technical resources)
· Participate in the evaluation of project feasibility
· Ensure coordination between the client and the internal project team
· Ensure internal communication with the production team
· Prepare and present presentations to clients
WHAT ARE THE REQUIREMNETS?
· 4A agency working experience
· 4+ yrs. relevant experience within global advertising agency
· Well versed in interactive marketing and related disciplines
· Excellent communication skills
· Good Team Player
· Excellent negotiation and analytical skills
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