(Sr.)Digital Producer (资深)互动制作人

职位描述 Job Description

职位：                        互动制作人

Position:                      Digital Producer                     

汇报对象：                 执行互动制作人

Reports to:                  Head of Integrated Production

概述

General Position Summary

W+K相信我们的成功离不开每位员工做出的卓越的贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以，此职位描述只在于概括一个基本的职能，资格和工作范围，但不限制员工或公司当下确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功，并同时取得个人职业生涯的成长。

Wieden+Kennedy believes that each team member makes a significant contribution to our success.  That contribution should not be limited by the assigned responsibilities outlined in a job description.  Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

互动制作人的主要工作是将创意转化成为项目计划，以及适用于网络、手机或相关平台的广告应用。并将其严格控制在预算和期间内。

The Digital Producer is responsible for translating creative ideas into project plans and deliverables for Internet, mobile and related content-based advertising applications while staying within budget and schedule parameters.

主要职责

Major Responsibilities/Primary Functions

常常需要同时提出多个项目方案，并且每个方案都要满足：没有错误、按时或提前交出、成本控制在预算内。此外，每个方案都要满足或超出创意目标和期望值。

Delivers multiple, often concurrent, projects: error free, on time or early, on or under budget, all while meeting or exceeding creative objectives and expectations

与团队内部设计师、开发人员和创意部紧密合作，共同确定项目需求，研发进度和预算，识别技术因素，互动团队内部人员责任分工。

Works closely with internal team of Designers, Developers and Creatives to define project requirements, develop timeline and budget, identify technical considerations and designate areas of responsibility among Interactive team

积极管理产品的日常全部方面：制定详细的项目计划、管理项目范围，记录变更请求，协调项目会议，核查项目所有可交付成果的质量和准确性、维护项目档案和定位项目风险。

Actively manages all day-to-day aspects of production by developing detailed project schedules, managing project scope, documenting change requests, facilitating project meetings, reviewing all project deliverables for quality and accuracy, maintaining project documentation and identifying project risk

与创意人员共同确定网站整体观感：架构和导航，后端整合和内容开发。

Works with Creatives to determine overall look and feel for sites including architecture and navigation, back-end integration and content development

在互动团队中，承担面向客户的服务。向不同互动知识需求的客户解释技术和互动概念。

Serves as the client-facing member of the Interactive team, able to explain technical and interactive concepts to clients of varying degrees of interactive knowledge

就产品各个方面，积极与创意人员、客户服务、商务部门以及客户方进行沟通。其中包括：重要事件、可交付阶段、交货期内保持产品进程顺利推进。

Communicates actively with Creative, Account Services and Business Affairs departments and clients on all aspects of the production including milestones, deliverables and due dates to keep the production process flowing smoothly

追踪和报告网站使用情况，协调URL登记和坐标搜索引擎优化，请求用户体验反馈信息。

Tracks and reports on website usage; coordinates URL registration and search engine optimization and solicits feedback on the customer experience

通过研究网络内容、浏览行业杂志和网站，紧跟行业趋势。

Keeps abreast of industry trends by reviewing Internet content and industry magazines and websites

任职资格和条件，以及相关特别要求

Qualifications, Distinguishing Characteristics and Special Requirements

卓越的中英文口头和书面交流能力

Demonstrated excellence in written and oral communications in BOTH ENGLISH AND MANDARIN

学士学位优先考虑

BA/BS degree strongly preferred

6年以上广告公司互动产品方面、互动产品公司或类似工作经验。

6+ years in interactive production at an agency, interactive production company or similar environment

熟悉互动式应用的作用和局限（从设计到开发到后端服务器的设置）

Intimate knowledge of the abilities and limitations of interactive applications (from design to development to back-end server setups)

有效沟通和解决问题的能力

Effective negotiation and problem-solving skills required

高压作业能力，并能够在快节奏创意环境中按时完成任务。

Ability to work under pressure and meet deadlines in a fast-paced creative environment

与公司内部同事、外部供应商或客户之间进行有效沟通的能力。

Ability to interact with internal co-workers and external clients and vendors at a variety of levels and across functions

能够广泛赢得信任和尊敬的思辨能力以及高工作压力下沉着冷静的心理素质。

A demonstrated track record of gaining trust and respect by consistently demonstrating sound critical-thinking skills and maintaining composure in stressful situations

优秀的书面、口头交流能力。善于和不同员工进行交流。

Exceptional written and verbal communication skills with the ability to communicate with all levels of employees

高度的条理性，关注细节

Highly organized with a keen sense of attention to detail

进取心和贯彻执行的能力

Exceptional initiative and follow-through skills

能够接受加班工作、连夜出差拍摄、工作所需的后期制作

After-hours work and overnight traveling to shoots and post sessions required